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Book Chapter

Fast and frugal media choices

MPS-Authors
http://pubman.mpdl.mpg.de/cone/persons/resource/persons139652

Marewski,  Julian N.
Center for Educational Research, Max Planck Institute for Human Development, Max Planck Society;
Center for Adaptive Behavior and Cognition, Max Planck Institute for Human Development, Max Planck Society;

http://pubman.mpdl.mpg.de/cone/persons/resource/persons139492

Galesic,  Mirta
Center for Adaptive Behavior and Cognition, Max Planck Institute for Human Development, Max Planck Society;
Harding Center for Risk Literacy, Max Planck Institute for Human Development, Max Planck Society;

http://pubman.mpdl.mpg.de/cone/persons/resource/persons19657

Gigerenzer,  Gerd
Center for Adaptive Behavior and Cognition, Max Planck Institute for Human Development, Max Planck Society;
Harding Center for Risk Literacy, Max Planck Institute for Human Development, Max Planck Society;

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Fulltext (public)

JM_Fast_2009.pdf
(Publisher version), 4MB

Supplementary Material (public)
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Citation

Marewski, J. N., Galesic, M., & Gigerenzer, G. (2009). Fast and frugal media choices. In T. Hartmann (Ed.), Media choice: A theoretical and empirical overview (pp. 102-127). New York: Routledge.


Cite as: http://hdl.handle.net/11858/00-001M-0000-0024-F6E9-1
Abstract
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