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Why do simple heuristics perform well in choices with binary attributes?

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http://pubman.mpdl.mpg.de/cone/persons/resource/persons139580

Katsikopoulos,  Konstantinos V.
Center for Adaptive Behavior and Cognition, Max Planck Institute for Human Development, Max Planck Society;

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Katsikopoulos, K. V. (2013). Why do simple heuristics perform well in choices with binary attributes? Decision Analysis, 10(4), 327-340. doi:doi:10.1287/deca.2013.0281.


Cite as: http://hdl.handle.net/11858/00-001M-0000-0024-ECD3-F
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